A new documentary on the illustrious @dvDianaVreeland is set to premiere next month @MuseumModernArt during #NYFashionWeek. The film, called Diana Vreeland: The Eye Has to Travel, will “capture Vreeland’s life visually and will guide us through her life, adventures, accomplishments, and passions.” The documentary will also be screened during Paris Fashion Week & sponsored by Barney’s New York

Also, a book by the same name will be published on October 1st and will feature illustrations and original magazine spreads.

Cartier inspires & dazzles in new film l’Odysee de #Cartier.

In what may be Cartier’s most elaborate branded campaign, La Panthère takes us on an adventure that showcases Cartier’s brand values exquisitely.  This beautiful film not only illustrates Cartier’s history but gives the viewer an interesting glimpse into where the keys to the company’s future may lie. From the Cartier family’s early beginnings in Paris on Rue de La Paix, to the exotic aristocrats in Russia, China & India, the film brings to life the pillars that built the Cartier empire.

Stunning, independent and alluring, L’Odyssée’s panther captures the essence of the brand while also laying the groundwork for future success.  While this beautiful creature leaps from scene to scene, Cartier artfully incorporates historical elements from three of the brand’s future major markets: Russia, China & India.  This film not only creates a fantasy around the brand’s Parisian history but also appeals to these markets by showcasing how their histories are so deeply intertwined with Cartier’s. 

L’Odyssée was shot in France, Spain and Italy with three different panthers and its score was recorded at Abbey Road.

Louis Vuitton presents: “When Hong Kong is a Woman…”

The Louvre is going DIGITAL!

A new partnership with Nintendo will mark one of the Louvre’s major milestones in its new drive to go “digital”. Starting in March, you can now visit one of the world’s most illustrious museums with a Nintendo 3DS in-hand.

“We are the first museum in the world to do this,” Alfandari told AFP. “People’s habits have changed. But that offers us a huge opportunity to extend the museum’s territory, and build a lasting relationship with our visitors.”

“When visitors choose to tour the museum with a 3DS, they’ll have access to themed itineraries and commentaries, including child-appropriate ones, in seven languages. It’s not clear how the console will use the 3DS’s glasses-free 3D display to enhance the experience, but it’ll no doubt figure prominently in the experience.”

Sources: Agence France Presse & Mashable.com

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